What Honda wants, I presume, is for you to click on the "Stay Informed" button. It's one way they can gauge interest and get your email address (hey, I did it) to keep you in the loop. I'm sure that as soon as I find a car and think, "Maybe I'll just get this now and not wait for the new Civic" an email from Honda will disabuse me of that notion.
Unfortunately, just linked to the prototype page. Still it’s a new result and Honda must be paying for it. I figure they wouldn’t do it if they werent pretty close to taking orders or actually showing the non-prototype versions.